Boyd,Harper W,Jr. <br/><br/>
Marketing Research  Text and Cases 

 - 7th ed. 
 - Delhi  Richard D.Irwin  2004 
 - xv, 816p.  23cm PB 
<br/><br/><label>ISBN: </label>8185386161 
<br/><br/><label>Dewey Class. No.: </label>658.80072  / BOY