TY  - BOOK
AU  - Woodcock, Neil
AU  - Stone, Merlin
AU  - Foss, Bryan
TI  - Customer Management Scorecard: Managing CRM for Profit
SN  - 0749438959
U1  - 658.812 
PY  - 2003///
CY  - London
PB  - Kogan Page
ER  -