Marconi,Joe <br/><br/>
Brand marketing book  creating,managing and extending the value of your brand 

 - Illinois  NTC Business Books  2001 
 - xv,247p.  HB  22cm. 
 - American Marketing Association .
<br/><br/><label>ISBN: </label>0844222577 
<br/><br/><label>Dewey Class. No.: </label>658.827  / MAR