Assael,Henry <br/><br/>
Consumer behavior and marketing action 

 - 6th ed. 
 - Australia  Thomson Learning  2001 
 - xviii,718p.  24cm.PB 
<br/><br/><label>ISBN: </label>9812401229 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / ASS