Goel, B.S. <br/><br/>
Marketing research 

 - 4th ed. 
 - Meerut  Pragati Prakashan  1998 
 - 397p.  PB.  22cm. 
<br/><br/><label>ISBN: </label>817556191X 
<br/><br/><label>Dewey Class. No.: </label>658.83  / GOE