Schiffman, Leon G Kanuk, Leslie Lazar <br/><br/>
Consumer behavior 

 - 6th ed 
 - New Delhi  Prentice-Hall  1997 
 - xv, 672p.  24 cm.  PB 
<br/><br/><label>ISBN: </label>8120312880 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Management<br/>Consumer behavior
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH