00618nam a2200205 a 450000500170000002000150001708200170003210000220004910000190007124500450009026000340013530000280016949000360019763000150023363000290024896400300027799700180030799900170032595200700034220251203092028.0  a8186104801  a658.834bAND  aAnderson, Alan H.  aKleiner, David  aResult oriented marketing communications  aNew DelhibBeacon Booksc1998  axxix, 249p.b18 cm.cPB  aBeacon's result oriented series  aManagement  aMarketing communications  bENGLISHcd658eBOOKfg_  a88068 LIBSS C  c61398d61398  00104070aPUbPUd1998-09-14g575.00l0o658.834 ANDp88068yBK