O'Shaughnessy, John <br/><br/>
Competitive marketing  a strategic approach 

 - 3rd 
 - LoNew Delhion  Routledge  1995 
 - xiii,749p.  22cm 
<br/><br/><label>ISBN: </label>0415093171 
<br/><br/><label>Dewey Class. No.: </label>658.8,D,osh  / _