Sengupta, Subroto <br/><br/>
Brand positioning:strategies for competitive advantage, Subroto Sengupta, eng 

 - New Delhi, Tata McGraw-Hill, In  1995 
 - xviii,299p.  22cm 
<br/><br/><label>ISBN: </label>0074624016 
<br/><br/><label>Dewey Class. No.: </label>658.827,  / D, sen