Kotler, Philip <br/><br/>
Strategic marketing for educational institutions 

 - 2nd ed. 
 - New Jersey  Prentice-Hall  1995 
 - xii,484p.  22 cm. 
<br/><br/><label>ISBN: </label>0136689892 
<br/><br/><label>Dewey Class. No.: </label>371.206,  / D, kot