TY  - BOOK
AU  - Wimmer, Roger, D.
AU  - Dominick, Joseph, R.
TI  - Mass media research: An Introduction
T2  - Wadsworth series in mass communication
SN  - 0534174728
U1  - 302.23072, 
PY  - 1994///
CY  - Belmont
PB  - Wadsworth
ER  -