Aaker, David A <br/><br/>
Advertising management 

 - 2nd ed. 
 - Delhi  Prentice Hall of India  1986 
 - xiii, 560p, 22cm 
<br/><br/><label>ISBN: </label>0876922361 
<br/><br/><label>Dewey Class. No.: </label>659.1,  / D, aak