Fahy, John _ Jobber, David Foundations of marketing _ - 4th ed. - New Delhi Tata McGraw Hill 2012 - xii, 359 p. 22 cm. PB Includes index ISBN: 9781259027611 Subjects--Personal Names: _ Subjects--Uniform Titles: ManagementMarketing management Dewey Class. No.: 658.8 / FAH