Stanton, William J Futrell, Charles <br/><br/>
Fundamentals of marketing 

 - 8th ed. 
 - New York  McGraw-Hill  1987 
 - xx, 666 P.  24cm 
<br/><br/><label>ISBN: </label>0071003045 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / STA