Elangovan A Environmental marketing: ecologically concerned consumers and their consumerist behaviour of environmentally friendly packaging - a study with reference to Pondicherry - Pondicherry Department of Commerce, Pondicherry University 2006 - 263p. 32cm Subjects--Uniform Titles: CommerceEnvironmental marketingEcologyMarketingM.Phil Dewey Class. No.: 380 / ELA