00373nam a2200133 a 450000500170000008200130001710000180003011000550004824500310010326000670013430000080020165300190020965300110022820251203115423.0  a327bJEY  aJeyakumar, TP  aSubramaniya naidu T Reader, Pondicherry University  aMarketing image management  aCentre for Future Studies, Pondicherry University, Pondicherry  a123  aFuture Studies  aM.Phil