00730nam a2200253 a 450000500170000002000180001708200180003510000190005310000160007210000230008824500550011125000120016626000370017830000280021550000510024360000080029463000420030285600060034485600060035096400160035699700130037299900190038595200720040420251203112655.0 a9789351506430 a302.2072bMYT aMytton, Graham aDiem, Peter aDam, Piet Hein van aMedia audience researchba guide for professionals a3rd ed. aNew DelhibSage pub. Indiac2016 axvi, 281 p.c24 cm.bPB aIncludes bibliographical references and index. bc_ aMass media -- Research -- Methodology f_ a_ bcdefg_ a207336 C c167182d167182 00104070aPUbPUd2017-02-16g520.00l0o302.2072 MYTp207336yBK