Baron, Steve  _ Harris, Kim Hilton, Toni <br/><br/>
Services marketing  text and cases 

 - 3rd ed. 
 - New York  Palgrave Macmillan  2009-R2012 
 - xviii,358p.  ill.  PB  24 cm. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9780230327849 
<br/><br/><label>Subjects--Personal Names: </label>   _ 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Service industries--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / BAR