Baron, Steve <br/><br/>
Services marketing  Text and cases 

 - 3rd ed. 
 - New York  Palgrave Macmillan  2009 
 - xviii,358p.  PB  24cm. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>9780230327849 
<br/><br/><label>Dewey Class. No.: </label>658.8  / BAR