00325nam a2200121 a 450000500170000002000180001708200170003510000130005224500590006526000340012430000260015850000190018420251203111956.0  a9788126509133  a658.812bKUM  aKumar, V  aCustomer relationship managementba databased approach  aNew DelhibWiley- Indiac2010  axxiv,321p.c24cm.bPB  aincludes index