Aaker, David A. <br/><br/>
Marketing research 

 - 9th Ed. 
 - New Delhi  John Wiley & Sons  2007-R2009 
 - xvii,774p.  PB  24cm. 
<br/><br/><label>ISBN: </label>9788126517916 
<br/><br/><label>Dewey Class. No.: </label>658.83  / AAK