Srinivasan, R <br/><br/>
Service marketing:  the Indian context 

 - 2nd ed. 
 - New Delhi  PHI Learning  2009 
 - xvi,267p.  PB  22cm. 
<br/><br/><label>ISBN: </label>9788120336940 
<br/><br/><label>Dewey Class. No.: </label>658.8  / SRI