00335nam a2200121 a 450000500170000008200190001710000200003624500560005626000410011230000210015370000200017470000190019420251203090548.0  a658.8,bD, dav  aDavar, Rustom S  aModern marketing management : in the Indian context  aBombaybCrown Publishing Housec1986  axvii, 694p, 22cm  aDavar, Sohrab R  aDavar, Nusli R