Services marketing (Record no. 84665)

MARC details
000 -LEADER
fixed length control field 00000nam a2200000 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251203110305.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8178083533
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LOV
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lovelock, Christopher
245 ## - TITLE STATEMENT
Title Services marketing
Remainder of title people, technology, strategy
250 ## - EDITION STATEMENT
Edition statement 4th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Pearson Education Asia
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xviii,717p.
Dimensions 22cm.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Service industries-Marketing
964 ## -
-- ENG
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-- 658
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-- _
997 ## -
-- 101472 C
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Koha item type
        Central Library Central Library 27/07/2001 306.00   658.8 LOV 101472 Books