Marketing management (Record no. 84641)

MARC details
000 -LEADER
fixed length control field 00000nam a2200000 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251203110305.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8170147581
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number VAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Varshney, R.L.
245 ## - TITLE STATEMENT
Title Marketing management
Remainder of title an Indian perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sultan Chand
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent xxi,728p.
Dimensions 22cm
Other physical details PB
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gupta, S.L.
964 ## -
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997 ## -
-- 101445 C
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Koha item type
        Central Library Central Library 27/07/2001 148.75   658.8 VAR 101445 Books