Result oriented marketing communications (Record no. 61398)

MARC details
000 -LEADER
fixed length control field 00000nam a2200000 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251203092028.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8186104801
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834
Item number AND
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Anderson, Alan H.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kleiner, David
245 ## - TITLE STATEMENT
Title Result oriented marketing communications
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Beacon Books
Date of publication, distribution, etc. 1998
300 ## - PHYSICAL DESCRIPTION
Extent xxix, 249p.
Other physical details 18 cm.
Dimensions PB
490 ## - SERIES STATEMENT
Series statement Beacon's result oriented series
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Management
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing communications
964 ## -
-- ENGLISH
--
-- 658
-- BOOK
--
-- _
997 ## -
-- 88068 LIBSS C
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Koha item type
        Central Library Central Library 14/09/1998 575.00   658.834 AND 88068 Books