Marketing research: text, applications and case studies (Record no. 56497)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00000nam a2200000 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251203091906.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8122403387 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83, |
| Item number | D, maj |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Majumdar, Ramanuj |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research: text, applications and case studies |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | New Age |
| Date of publication, distribution, etc. | 1996 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi,365p. |
| Dimensions | 27cm |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing research |
| 964 ## - | |
| -- | Eng |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | _ |
| 997 ## - | |
| -- | 85436 LIBSS C |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Central Library | Central Library | 08/04/1998 | 658.83, D, maj | 85436 | Books |