Marketing management : analysis, planning, implementation, and control (Record no. 56015)

MARC details
000 -LEADER
fixed length control field 00000nam a2200000 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20251203091858.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120308778
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8,
Item number D, kot
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing management : analysis, planning, implementation, and control
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Prentice-Hall of India
Date of publication, distribution, etc. 1994
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 802p, 24cm
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing management
964 ## -
-- ENG
-- 100
--
-- 010
--
-- _
997 ## -
-- 73519 C
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date due Koha item type
        Central Library Central Library 08/04/1998 250.00   658.8, D, kot 73519 31/12/2005 Books