Marketing planning and strategy (Record no. 5136)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00000nam a2200000 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251202164245.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0538191201 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 |
| Item number | JAI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jain, Subhash C |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing planning and strategy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Ohio |
| Name of publisher, distributor, etc. | South-Western Publishing Co. |
| Date of publication, distribution, etc. | 1981 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv,652 p. |
| Other physical details | 22 cm. |
| Dimensions | PB |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Marketing Planning-Strategy |
| 964 ## - | |
| -- | ENG |
| -- | |
| -- | |
| -- | |
| -- | |
| -- | _ |
| 997 ## - | |
| -- | 8951 C |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date due | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library | Central Library | 09/04/1998 | 658.802 JAI | 8951 | 23/03/2014 | Books |