Marketing research: principles, applications and cases (Record no. 51115)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00000nam a2200000 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251203091736.0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83, |
| Item number | D, sha |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sharma, D.D. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing research: principles, applications and cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Delhi |
| Name of publisher, distributor, etc. | Sultan Chand |
| Date of publication, distribution, etc. | 1988 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 472p, 22cm |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Marketing |
| 964 ## - | |
| -- | Eng |
| -- | 100 |
| -- | |
| -- | 010 |
| -- | |
| -- | _ |
| 997 ## - | |
| -- | 64136 LIBSS C |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library | Central Library | 08/04/1998 | 45.00 | 658.83, D, sha | 64136 | Books |