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Marketing of tourism products: concepts, issues and cases

Seaton A. V. Bennett M. M.

Marketing of tourism products: concepts, issues and cases - LoNew Delhion International Thomson Business Press 1997 - xx, 540p. 24 cm. PB

ISBN: 1861523025

Subjects--Uniform Titles:
Tourism management
Tourism Demand
Marketing concept in tourism
Marketing research in Tourism

Dewey Class. No.: 658.80991 / SEA

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